Ubongo is one of Africa's leading educational media organisations, creating entertaining and educational content for children across television, radio, digital platforms and YouTube. Their content reaches millions of children across Africa in multiple languages.
CZN's Role: As a YouTube Growth Strategist and Video Content Consultant, CZN integrated directly into the Ubongo team to support audience growth, platform strategy, content optimisation and content repurposing across multiple channels. Working remotely from South Africa, we collaborated closely with the internal team to identify growth opportunities and improve platform performance.
Why This Project Matters: This project demonstrates CZN's ability to support large-scale digital brands through strategy, analysis and long-term platform management. During this period, Akili and Me grew from approximately 400,000 subscribers to over 1.2 million subscribers, helping expand the reach of educational content to children across Africa and beyond.
Growth Doesn't Happen By Accident.
The right strategy, systems and execution can change the trajectory of a business.